Good Design Takes Time

By CAENLUCIER

Born from a thoughtful balance of pragmatism and poetic vision, Richard Felix-Ashman’s interiors are deeply rooted in the foundational principals of his formal architectural studies. Lush in texture, pleasurable in aesthetics, Mr. Felix-Ashman’s skill in developing architectural harmony allows for a symphonic arrangement of exquisite furnishings, decorative gestures, and fine art. His bi-coastal practice spans projects in both hospitality and private residences. A recent triumph in New York’s Tribeca restaurant scene, One White Street, will help jump start Lower Manhattan out of the pandemic. We had the recent pleasure to lunch with Richard at Spruce to learn more about his passion, realization, and search for all things beautiful and inspiring.

richard felix-ashman

richard felix-ashman

CAENLUCIER: What is your current state of mind towards your practice?

Richard Felix-Ashman: The past couple of years gave time for reflection on the question of purpose and meaning within this profession and the work we do within our practice. Sustainable and ethical design become more critical every day. We want to support the artists and makers whose values stand for something beyond economics. Designers and architects are in a privileged position as decision-makers, buyers and specifiers: we can provide deep support to sustainable and ethical economies.

CL: When did you first decide to make interiors and architecture your life’s work?

RFA: I initially attended art school in London. I soon realized that I was never going to make a career of printmaking and painting: I just was not at the same level as my contemporaries in the college studios. One day in the library I picked up a copy of Le Corbusier’s ‘La Ville Radieuse’ due to its wonderful artwork. It led me to think about architecture as a career, which I then acted upon through the study of architecture at undergrad and graduate level in England.

CL: What was your first major break?

RFA: After my MA, I was offered a position in an architecture firm here in San Francisco. That was a life-changing opportunity, as I was able to move to this incredible State and City, something I dreamt of from an early age.

THE PACIFIC | PACIFIC HEIGHTS | SAN FRANCISCO

THE PACIFIC | PACIFIC HEIGHTS | SAN FRANCISCO

CL: You worked as an architect before you focused on interior design. What have you learned from your early career that you apply to your current practice?

RFA: I’ve worked on so many different types of projects over the years. I began my career as a project architect on commercial, residential and hospitality projects. It was not always glamorous or fun! I feel that I earned my dues. The goal was always to focus on residential interior design, but it took time for me to achieve that. I had to be patient and had to believe that it was possible to eventually create the work I wanted to create. Now, due to my training, I approach each project from an architectural position, meaning that my training always informs my decisions. My past experience has proven to be invaluable.

CL: Which design movement has inspired you the most?

RFA: The French moderns… Le Corbusier, Prouve, Perriand, Charreau, Jean-Michel Frank and Eileen Gray.

CL: Which architect & designer from the past inspires you?

RFA: Architect - Aldo Rossi. His buildings are remarkable. His drawings are just beautiful. His series of drawings for the ‘Theater of the World’ in Venice are sublime. Designer - George Nakashima.

PRIVATE RESIDENCE | SAN FRANCISCO

PRIVATE RESIDENCE | SAN FRANCISCO

CL: What is your favorite interior you have seen on your travels?

RFA: Maison de Victor Hugo in Paris. Wow!

CL: Which design books do you read again and again?

RFA: In Praise of Shadows by Jun'ichirō Tanizaki

CL: What are your latest projects and where are you working on new projects?

RFA: Most of our projects are in New York currently. We are finishing a fine dining restaurant in Tribeca and a home in Soho.

CL: The most versatile paint color?

RFA: It seems like a simple answer, but it has to be a warm white: Lime White by Farrow & Ball or Swiss Coffee by Benjamin Moore. They seem to work every time.

CL: What do you love most about being a designer?

RFA: Helping clients create healthful, natural, and calming environments for their families and guests.

CL: What advice would you give to designers beginning their career?

RFA: Be patient! You may see successful designers on social media who seem to have made it overnight. That may be your journey too, but most likely it will take time and patience. Work hard and keep focused on the goal.

PRIVATE RESIDENCE | LAKE TAHOE

PRIVATE RESIDENCE | LAKE TAHOE

CL: Next spot on your list for travel?

RFA: Paris. It’s always wonderful.

CL: Favorite weekend getaway?

RFA: I am blessed to live in Mill Valley. There is little reason to leave for a weekend. It’s perfect right here.

CL: Favorite restaurants?

RFA: Madcap in San Anselmo. King in New York. Frenchie in Paris. Closest to my heart is One White Street in New York: we spent the last three years designing this restaurant… Chef Austin worked at Frenchie in Paris and is a visionary.

CL: What are you reading now?

RFA: The Order of Time by Carlo Rovelli.

hudson valley | new york

hudson valley | new york