A Private Network for You

At CAENLUCIER Private Sales, we are uniquely positioned to source distinct properties and qualified buyers across the city’s highly valued market categories. Our powerful network delivers privileged access to prime San Francisco residences and active capital to custom fit a private transaction for you. Our essential market intelligence, sfPAS®, guarantees private sale participants a secure path around the uncertainties of the open market. This proven service has helped us become one of the city’s leading partnerships for buyers and sellers looking to elevate their success, privately.

While it remains true that most San Francisco homeowners choose the broad exposure of the open market, a growing number of buyers and sellers are successfully taking advantage of CAENLUCIER Private Sales services. Key benefits include heightened privacy and security for the homeowner and confidentially sourced purchase opportunities for buyers. In 2023, private sales accounted for 35% of all single family home sales above $8,000,000 and 45% of all sales above $15,000,000.

Recent CAENLUCIER Private Sales include sourcing both buyer and seller in an $8,200,000 Pacific Heights penthouse transaction, a citywide record sale of $4,000 per square foot on a $24,000,000 architectural masterpiece, and the private marketing of a $90,000,000 outer Broadway residence.


Selling Privately

HOW CAN I FIND OUT WHAT MY PROPERTY IS WORTH?

CAENLUCIER is available for appointments to evaluate the residence you are considering selling privately. For general inquiries about the value of your property, please contact us to schedule a preview. When evaluating a property, we typically request details such as interior and structural upgrades during ownership, information about the history of the property including relevant ownership provenance, and specific aspects of the property that the homeowner believes add unique value.

HOW DO I DETERMINE WHETHER A PRIVATE SALE OR THE OPEN MARKET IS THE MOST SUITABLE METHOD?

After our preview and appraisal of your property, we will assess the best method for offering your home and achieving your goals. CAENLUCIER will work with you to develop a personalized sales strategy that will be most beneficial to your specific needs, based on our unique market access and seasoned insights. All private sale inquiries are treated with the utmost privacy and confidentiality.

HOW WILL YOU FIND A BUYER FOR MY PROPERTY?

Once the decision has been made to offer your home privately through CAENLUCIER, we will present you with an agreement outlining our exclusive right to represent the property for an agreed upon period of time.  We will then discreetly offer your property to qualified individual purchasers, one at a time, while keeping you informed of our progress.

HOW LONG WILL IT TAKE TO SELL MY PROPERTY?

At CAENLUCIER, we enlist our meaningful resources to quickly find a buyer for your property, but the timing may vary depending on market demand for your home. As each inquiry is individually addressed, we will recommend the viability of a private sale and expected timing.


Buying Privately

WHAT ARE PRIVATE SALES?

Our private sale platform offers a discreet and tailored service, connecting the ‘wish-list’ of a qualified buyer with suitable options. Acting as your personal matchmaker, CAENLUCIER makes these connections through our extensive network. Whether you are a seasoned homeowner or first time buyer, we employ our highly sought network to locate specific properties, and willing owners, to broker a sale.

HOW DO PRIVATE SALES WORK?

CAENLUCIER works one-on-one with property owners and buyers. We offer a valuable service — helping clients to find specific residences through our well-connected network and then negotiating the exchange. Given our many years of experience, CAENLUCIER has unrivaled access to rare and unique San Francisco homes and the valuable owner relationships necessary to accelerate your success.

HOW DO BUYERS DECIDE BETWEEN PRIVATE SALES AND THE OPEN MARKET?

Our clients can choose both or either option. For the buyer, a private sale is best suited to specific requests where a client is absolutely certain of what they are looking for. Should that property be offered on the open market in the meantime, CAENLUCIER can offer acquisition representation.

HOW QUICKLY COULD YOU IDENTIFY PROPERTY THAT CLOSELY MATCHES MY SPECIFICATIONS?

Joseph and Stacey's search capabilities are robust, given their extensive relationship network with owners of the city's prime properties. They do their utmost to quickly locate the residence that you desire, but transaction timing may vary depending on your unique search criteria. CAENLUCIER will continue to source private and open market opportunities until your needs have been met.